Legal

Privacy Policy

Last updated: March 2026

1. Who we are

Conversion Clinic is operated by Fernando Baliño. When this policy says “we,” “us,” or “our,” it refers to Conversion Clinic and its operator.

2. What we collect

When you visit the site: Standard analytics data — pages viewed, time on site, device type, browser, approximate location (city-level), and referral source. This is collected through Google Analytics (GA4) and Microsoft Clarity.

When you book a Quick Audit: Your name, email address, website URL, and brief details about your business and primary CTA.

When you submit a fit check: Your name, email, website URL, business context, current conversion concerns, and selected package.

When you purchase a package: Payment is processed through a third-party payment processor. We do not store your credit card number, CVV, or full payment details on our servers.

During an engagement: We may access your website analytics (GA4, Clarity), CMS, or other tools you provide temporary access to. This access is used solely to deliver the service and is revoked or discontinued after the engagement ends.

3. How we use your information

• To deliver the service you purchased
• To communicate about your project (status updates, clarifications, delivery)
• To process payments
• To improve this site's own conversion performance (yes, we eat our own cooking)
• To send follow-up communication about your project or related services — you can opt out at any time

4. What we don't do

• We don't sell your personal information to anyone
• We don't share your business data with other clients
• We don't use your analytics data for any purpose beyond delivering your engagement
• We don't retain access to your tools after the engagement ends

5. Third-party services

We use the following third-party services that may process your data:

• Google Analytics (GA4): Site analytics and visitor behavior
• Microsoft Clarity: Session recordings and heatmaps on this site
• Stripe (or equivalent): Payment processing
• Loom: Video recording delivery for audits
• Google Workspace: Email communication and document delivery

Each of these services has its own privacy policy. We choose tools with strong privacy practices, but we encourage you to review their policies independently.

6. Cookies

This site uses cookies for analytics (GA4, Clarity) and basic site functionality. These are standard analytics cookies that help us understand how the site is used — page views, session duration, and interaction patterns.

You can disable cookies in your browser settings. The site will still function without them, but we won't be able to track anonymous usage patterns.

7. Data retention

Project files and communication are retained for 12 months after delivery to support any follow-up questions or future work. After that, they're deleted unless you request otherwise.

Analytics data is retained according to the default retention settings of each analytics platform (typically 14 months for GA4).

If you want your data deleted sooner, contact us and we'll handle it within 7 business days.

8. Your rights

You can:

• Request a copy of any personal data we hold about you
• Request correction of inaccurate information
• Request deletion of your data
• Opt out of any marketing communication

To exercise any of these, contact us.

9. Security

We use reasonable technical and organizational measures to protect your data — encrypted connections (HTTPS), secure authentication, and limited access to project files. No system is perfectly secure, but we take this seriously.

10. Changes to this policy

If we make material changes, we'll update the “last updated” date at the top. For active clients, we'll notify you directly of significant changes.

11. Contact

Questions about how we handle your data? Get in touch.